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The Alpine Lacoste A290 Rallye unites sporting heritage, innovation and French elegance in a unique collaboration: Beware of the Crocodile.
The project features a one-off Alpine Lacoste A290 Rallye and an exclusive capsule collection, bringing together automotive performance and iconic style.
Created by the design teams of both Houses, the one-off model takes inspiration from Lacoste's signature crocodile, with the red of its tongue becoming the defining visual thread throughout the vehicle.
Its exterior reimagines rally car design through a contemporary lens. Widened tracks, sculpted bodywork, exposed carbon, a dramatic diffuser, roof air intake and prominent rear spoiler express pure performance. Beneath the surface, a rally-developed chassis, dedicated suspension, optimized aerodynamics and a specially calibrated electric powertrain deliver instant response, precision and consistent performance in demanding conditions.

The interior immerses the driver in a striking monochrome red environment, inspired by the crocodile's mouth. A playful crocodile graphic appears to chase the clock, transforming the driver into the ultimate "Crocopilot."
Lacoste's signature petit piqué fabric trims the seats and door panels, with embroidery crafted by Potencier, the historic workshop behind the brand's iconic crocodile emblems. Red anodized details, a bespoke Alpine x Lacoste logo and lightweight 3D-printed seat components by ERPRO combine craftsmanship, innovation and performance.
Subtle crocodile references appear throughout the vehicle, culminating in 290 crocodiles discreetly integrated into the design a playful signature of this exceptional collaboration.



